ARTIST PHOEBE BEASLEY PARTNERS WITH LAWSON FALLE TO DEVELOP INSPIRATIONAL CARD LINE
Los Angeles, CA - December 1, 2006 Phoebe Beasley, the renowned African-American artist, has partnered with Lawson Falle to develop a line of inspirational greeting cards. Branded under her name, the cards will infuse Beasley’s works of art with
inspirational messages. The deal was brokered by licensing agency, TurnerPatterson and marks Beasley’s launch into the long term and strategic licensing of her works of art.
Lawson Falle, a leader in inspirational greeting card manufacturing will work with Beasley to design cards that combine art and words of inspiration. “We believe Phoebe Beasley's art will accent our inspirational cards in a natural way by expressing human condition and faith," said Dianne Waggoner, Vice President of Licensing.
Beasley sees licensing as a natural extension to her work and was encouraged by collectors to use her images in a variety of mediums.
The Everyday Box Sets of Phoebe Beasley cards will be carried in specialty retail outlets including Christian and inspirational stores throughout the United States, Canada, Australia, and the United Kingdom. “I'm excited Lawson Falle will introduce my artwork throughout America and in foreign countries, and particularly in places where I have not exhibited my work,” said artist Phoebe Beasley.
TurnerPatterson will continue to seek licensing opportunities for Phoebe Beasley’s artwork for key product categories. “We are very excited about the partnership with Lawson Falle and Phoebe Beasley. Phoebe has such beautiful art and a great reputation among collectors and the art community. We look forward to future partnerships which will showcase her works of art on products,” said Debra Turner, CEO of TurnerPatterson.
The Phoebe Beasley card line is expected in stores later this year.
About Lawson Falle:
Lawson Falle is a leader in the inspirational paper goods market and the second largest Christian greeting card company. Founded in 1972, Lawson Falle is now a subsidiary of Dicksons, Inc.
About Phoebe Beasley:
Phoebe Beasley (www.phoebebeasley.com) is a well respected artist with an impressive list of both corporate and private collectors including Oprah Winfrey, Samuel L. and LaTanya Jackson, The Gillette Company and Colgate Palmolive. Working in the medium of collage for over thirty-five years, Phoebe has continued to develop her art form with projects that go beyond the confines of gallery exhibitions. When President Clinton presented the Ambassadors of the Diplomatic Corps with one of
Phoebe’s monoprints entitled “Clinton Inaugural” in 1993, it was the second time she received the coveted Presidential Seal on her work. The first time was in 1989 when she was commissioned to do the “Official Artwork” for the Inauguration of President Bush, thus making her the only artist to twice receive the honor. You can find more infotmation about Phoebe Beasley at her website, http://www.phoebebeasley.com.
Headquartered in Santa Monica, CA with offices in Chicago, TurnerPatterson is a leader in the licensing and marketing of cultural brands. Their clients include well known entertainment, corporate and celebrity brands. For more information, please visit http://www.turnerpatterson.com.
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